(Senior) Social Media Manager (m/w/d)
Core
Social Media Manager responsible for communication across all client social media platforms, with a specific focus on Paid Social campaigns on LinkedIn.
Role type
Senior Social Media Manager (Paid Social Specialist)
Builds
Social media campaigns, content formats, and community engagement for client accounts
Domain
Digital Marketing / Social Media / B2B Services
Deliverable
product features
Required skills
Paid Social campaign management, Content development, Community management, SEO/SEM, Google Analytics, Adobe Analytics, Photoshop, Illustrator, Generative AI usage, GEO
Preferred skills
Experience in an agency or online editorial, AI competency, Creative trend spotting
Responsibilities
Develop social media strategy with clients, Plan and optimize social media campaigns (including LinkedIn Paid), Create and publish content, Manage social media channels (LinkedIn, Instagram, YouTube), Create reporting, Monitor and measure campaign success, Edit images
Seniority
Senior, hands-on IC