CareerPlan

Head of Display Advertising (m/w/d)

DeutschlandRemoteFull-time2026-11-11
Hybrid

Core

Leading the Display Advertising team to develop cross-channel media strategies and manage campaigns across Mobile, DOOH, CTV, Audio, and Display.

Role type

Senior leadership head of display advertising

Builds

Cross-channel media strategies and managed campaigns for clients

Domain

Digital advertising and media planning

Required skills

Team leadership, digital media planning, campaign management, budget control, strategic client consulting, platform expertise (Adform, DV360, Taboola, Outbrain), market/technology observation, partnership negotiation

Preferred skills

Technical understanding of tracking and AI in advertising, Excel/PowerPoint proficiency, presentation and negotiation skills

Responsibilities

Lead the Display Advertising department and develop the team, manage digital media budgets across all display clients, develop cross-channel strategies for Mobile, DOOH, CTV, Audio, and Display, steer strategic planning and campaign optimization on platforms like Adform and DV360, build partnerships with publishers and platform providers, monitor market and technology developments, establish onboarding and training programs, represent the department in pitches

Seniority

Senior, hands-on IC