Marketingleiter (m/w/d)
Core
Overall responsibility for marketing and lead generation, leading a team of ~10 people across performance, copy, content, and social media.
Role type
Marketing Team Lead (Performance & Lead Generation)
Builds
Marketing campaigns, lead magnets, and sales funnels for a B2B service company.
Domain
B2B Services / Marketing
Required skills
Performance marketing, Direct marketing, Team leadership, Campaign optimization (Meta/Google Ads), Copywriting, Funnel strategy, CRM management, Webinar management, Recruitment support.
Preferred skills
Experience in the service sector, High implementation speed, Proven results in paid customer acquisition.
Responsibilities
Lead generation, Team management, Campaign optimization, Cross-functional collaboration with Sales and Consulting, Recruitment support.
Seniority
Mid-level, Hands-on IC with team management