Director Marketing & Communications (all genders)
Core
Develop and execute European marketing and communication strategy for the Green Dot brand, driving growth and thought leadership in the circular economy.
Role type
Director, Marketing & Communications
Builds
Integrated marketing campaigns, brand positioning, and demand generation initiatives for Green Dot.
Domain
Recycling and circular economy industry.
Deliverable
product features
Required skills
Strategic planning, brand management, demand generation, change management, team leadership, stakeholder management, market analysis, KPI-based performance optimization.
Preferred skills
Spanish, Italian, or French language skills, experience in international matrix organizations.
Technologies
Microsoft 365, CRM tools, Marketing automation tools.
Responsibilities
Develop European marketing strategy, manage brand positioning, lead marketing campaigns, drive thought leadership, manage internal and external teams, support business development with sales and product management.
Seniority
Director, strategic leadership