Brand Manager (m/w/d), Neumarkt
Core
Responsible for the brand across the entire lifecycle in the German market, including sales, contribution, and budget development, and implementing the brand and communication strategy based on market analysis.
Role type
Brand Manager
Builds
Brand strategy and communication campaigns for over-the-counter herbal medicines
Domain
Healthcare / Pharma (herbal medicines)
Deliverable
product features
Required skills
Strategic thinking, Analytical thinking, Entrepreneurial mindset, Initiative, Execution strength, Results orientation, Stakeholder management, Cross-channel implementation
Preferred skills
Experience in Pharma, Healthcare, or FMCG industry
Technologies
None stated
Responsibilities
Develop and implement brand and communication strategy for the German market, Identify market opportunities and develop growth initiatives, Measure and optimize effectiveness of measures based on KPIs, Manage the brand across the entire lifecycle including sales and budget
Seniority
Mid-Senior, hands-on IC
