Senior Manager Customer Strategy & Growth (m/w/d), Ismaning
Core
End-to-end responsibility for operationalizing customer strategy, translating strategic goals into measurable actions, and anchoring a customer/CLV perspective in commercial planning processes.
Role type
Senior Manager, Customer Strategy & Growth
Builds
Customer-centric measures and cross-functional initiatives for a live commerce media platform
Domain
Retail / Live Commerce / Media
Required skills
Customer Strategy, Customer Lifecycle Management, CRM, Commercial Strategy, Data Analysis, Stakeholder Management, Cross-functional Leadership, KPI Management, Business Case Development, Test & Learn Approaches
Preferred skills
Strategic Thinking, Commercial Acumen, Customer Centricity
Technologies
None stated
Responsibilities
Steer central customer KPIs (Growth, Churn, Retention, CLV) and lead corrective actions; Develop and prioritize customer-centric measures based on business cases; Manage cross-functional initiatives involving Purchasing, Sales, Marketing, and eCommerce; Prepare reports and recommendations for Commercial Leadership and Management.
Seniority
Senior Manager, strategic execution & cross-functional leadership
