Leitung Trade Marketing (m/w/d), Pullach
Core
Strategic and operational leadership of Trade and Shopper Marketing for B2B partners (pharmacies and healthcare professionals) in the OTC pharmaceutical sector.
Role type
Senior Trade Marketing Team Lead
Builds
POS materials, sales support content, and trade marketing campaigns for OTC health brands
Domain
Healthcare / OTC Pharmaceuticals / Trade Marketing
Deliverable
product features
Required skills
Trade marketing strategy, team leadership (15+ people), POS development, sales support content creation, project management, budget management, stakeholder management, market trend analysis
Preferred skills
Experience in Healthcare, Consumer, or FMCG sectors, digital marketing affinity
Technologies
MS Office
Responsibilities
Lead a 15-person Trade Marketing team, develop and manage POS measures (displays, decorations), coordinate sales force meetings, manage a 7-figure budget, collaborate with Key Account Management and Pharmaceutical Affairs
Seniority
Senior, hands-on IC with team leadership
