Performance Marketing Specialist (m/w/d)
Core
Manage and optimize paid advertising channels to drive measurable revenue, leads, and ROI for custom sun protection systems.
Role type
Performance Marketing Specialist (Paid Search & Social)
Builds
Scalable paid media campaigns across Google Ads, Meta Ads, and LinkedIn
Domain
Manufacturing / Outdoor Sun Protection Systems
Required skills
Paid Search & Social strategy, Budget allocation & ROI optimization, Conversion tracking, A/B testing, Marketing automation, CRM management, SQL/BigQuery basics, Google Ads Manager, Meta Business Manager, Google Analytics 4, Google Tag Manager, Looker Studio
Preferred skills
Data-driven intuition, Agile mindset, Cross-functional collaboration
Responsibilities
Conceptualize and scale paid media channels, Dynamically reallocate budgets for optimized ROAS, Generate qualified traffic with high purchase intent, Ensure seamless conversion tracking and execute A/B tests