Digital Marketing Manager (m/w/d)
Core
Develop and execute data-driven multi-channel marketing campaigns to increase brand awareness, generate leads, and drive growth for OMS.
Role type
B2B Digital Marketing Manager
Builds
Marketing campaigns, website content, SEO/SEA strategies, email marketing, webinars, and events
Domain
B2B services (electrical safety testing)
Required skills
Multi-channel marketing strategy, SEO, SEA, social media management, email marketing, webinar/event planning, CRM system proficiency, agency management, data analysis, B2B marketing experience
Preferred skills
Marketing automation systems experience
Responsibilities
Plan and optimize multi-channel marketing campaigns, develop targeted marketing measures across the funnel, manage external agencies and service providers, analyze campaign performance using CRM and reporting systems, collaborate with sales teams
Seniority
Mid-Senior (5+ years experience)