Marketing Manager / Produktmanager (m/w/d) – B2B Bereich
Hybrid
Core
Develop, market, and measure the impact of B2B products including SaaS, digital media, and events for mid-sized enterprises.
Role type
B2B Product & Marketing Manager
Builds
SaaS products, digital media, and events for mid-sized enterprises
Domain
B2B publishing, SaaS, digital media, events
Deliverable
product features
Required skills
Product management, marketing, campaign conception, cross-channel marketing, data-driven decision making, product feature development
Preferred skills
AI tools affinity, creative visualization, independent work
Technologies
Reporting tools, digital and AI-based tools
Responsibilities
Conceive new marketing approaches, launch cross-channel campaigns, develop product features, analyze economic success via reporting tools, identify customer topics
Seniority
Mid-level, hands-on IC