Social-Media-Manager/in
Core
Own Content Marketing for the German-speaking market, defining voice across the customer journey from performance ads to organic content.
Role type
Senior Content Marketing Manager (B2B SaaS)
Builds
High-performing paid ads, landing pages, and organic social content for B2B SaaS customers
Domain
B2B SaaS, Performance Marketing, Content Strategy
Deliverable
product features
Required skills
B2B SaaS content marketing, copywriting, performance marketing, A/B testing, user research, product positioning
Preferred skills
Growth marketing, influencer collaboration, scriptwriting for video
Technologies
Meta, Google, LinkedIn, YouTube
Responsibilities
Write website and landing page copy for German-speaking market, create paid ad copy and script ad creatives, execute organic social content strategies, collaborate with creators and influencers, improve messaging via user research and A/B testing, shape product positioning and go-to-market messaging
Seniority
Senior, hands-on IC