(Senior) Performance Marketing Manager (m/f/d) Paid Social
Core
Plan, execute, and optimize online paid social campaigns at scale to achieve CDR and ROI targets for Tchibo's e-commerce platform.
Role type
Senior Performance Marketing Manager (Paid Social)
Builds
Paid social campaigns and promotional/sale campaigns for Tchibo coffee products
Domain
E-commerce / Digital Advertising
Required skills
Paid social campaign management, campaign tracking setup, test-and-learn methodology, performance analysis and forecasting, cross-functional project coordination, industry trend anticipation, stakeholder management, data ecosystem knowledge
Preferred skills
German language proficiency, resilience, relationship management, proactive self-starter mentality
Technologies
Meta, Pinterest, TikTok
Responsibilities
Plan and execute online paid social campaigns, implement campaign tracking and test-and-learn approaches, create performance reports and forecasts, coordinate cross-functional projects, analyze campaign results and industry trends
Seniority
Senior, hands-on IC