Area Sales Manager
Core
Lead all sales activities for a CPG beverage brand across grocery customers in the New York Metro area, driving profitable growth and market share expansion.
Role type
Area Sales Manager (CPG/Grocery)
Builds
ROAR Organic beverage products for grocery retailers and distributors
Domain
Consumer Packaged Goods (CPG) / Beverages / Grocery Retail
Deliverable
product features
Required skills
CPG sales experience, grocery landscape knowledge, sales planning, data analysis, trade spend management, distributor relationship management
Preferred skills
Experience with syndicated data tools (SPINS, IRI), Microsoft Excel, PowerPoint
Technologies
SPINS, IRI, Microsoft Excel, Microsoft PowerPoint
Responsibilities
Deliver against Annual Operating Plan targets, grow distribution and revenue with regional/independent retailers, execute customer sales strategies and account plans, conduct weekly route rides with distributor reps, develop field execution strategies based on trend reports, manage trade spend programs, leverage syndicated data for retailer presentations, track and analyze performance metrics, represent the brand at trade shows and industry events
Seniority
Mid-level, hands-on IC
