Director, Recruiting Programs (Recruitment Marketing)
Core
Lead global employer brand strategy and top-of-funnel talent acquisition using performance marketing, recruitment advertising, and data-driven analytics to attract high-quality talent at scale.
Role type
Director, Recruitment Marketing & Employer Branding
Builds
Global employer brand ecosystem, multichannel candidate acquisition campaigns, and data-driven marketing engine
Domain
Technology / Human Resources / Marketing
Required skills
Global employer branding strategy, performance marketing, recruitment advertising, digital marketing channels (SEO/SEM, social), ATS/CRM management, data analytics and attribution, vendor management, cross-functional leadership
Preferred skills
Experience with Indeed strategy, talent community engagement, AI industry knowledge
Technologies
ATS, CRM, SEO/SEM tools, programmatic advertising platforms, social media platforms
Responsibilities
Define and lead global employer branding strategy aligned to Associate Value Proposition; Own and scale top-of-funnel candidate acquisition across paid, organic, and partnership channels; Oversee company profiles and career site strategy; Own full-funnel performance analytics and attribution standards; Partner cross-functionally with Marketing, HR, and field recruiting teams; Lead a high-performing recruitment marketing and employer branding team
Seniority
Director, strategic leadership with hands-on execution
