Senior Sales Representative
Core
Develop and execute the route to market and business model for Zeiss Consumer Eyecare in retail and e-commerce channels, managing direct business and authorized distributors to maximize sales and product exposure.
Role type
Senior Sales Representative (FMCG/Retail)
Builds
Retail and e-commerce sales channels for Consumer Eyecare products
Domain
Consumer Eyecare / FMCG / Retail
Required skills
FMCG promotion management, Retail key account management, E-commerce management, Distributor management, Business growth strategy, Sales data analysis, Negotiation, Cross-functional collaboration
Preferred skills
Niche product management, Online-offline integration, Resource allocation
Technologies
MS Office (Excel, PowerPoint)
Responsibilities
Establish sustainable route to market plan and business model, Manage channels (direct or distributor) for seasonal promotions and BTL activations, Maximize product exposure through exclusivities and bundles, Analyze sales data and ROI to adjust channel investment
Seniority
Senior, hands-on IC