Digital Marketing Specialist (Rakuten Mobile) - Marketing Division
Core
Planning, implementing, and analyzing web marketing strategies to acquire new Rakuten Mobile subscribers using external media channels.
Role type
Digital Marketing Specialist (Web Marketing)
Builds
New subscriber acquisition campaigns for Rakuten Mobile
Domain
Telecommunications / Digital Marketing
Deliverable
product features
Required skills
Web analytics tools, SEO strategies, digital advertising operation (SEM, SNS, Affiliate), small organization management
Preferred skills
Business English, telecommunications industry experience
Technologies
Google Analytics, SEM platforms, SNS advertising platforms, Affiliate networks
Responsibilities
Devising measures to increase new subscribers and analyzing effectiveness, Selecting affiliate advertisements and links, Optimizing content for higher search rankings, Operating and measuring effectiveness of digital advertising, Proposing website improvements and content strategies, Researching and analyzing market trends of competing companies