Business Manager, CPC Hong Kong
Core
Drive sales targets and implement marketing plans for Disney entertainment franchises to build brand equity and accelerate business growth in Hong Kong and Macau.
Role type
Business Manager (Brand Commercialization)
Builds
Sales and marketing plans for Disney franchises
Domain
Entertainment, Consumer Products, Greater China
Deliverable
product features
Required skills
Sales strategy, brand development, cross-functional collaboration, market analysis, partnership management, presentation skills, project management
Preferred skills
Network with retail chains/e-commerce platforms, experience in cross-border/import business
Technologies
Excel, Word, PowerPoint, digital media editing
Responsibilities
Drive sales targets and implement marketing plans, work with cross-functional teams to drive synergy, maximize sales and marketing partnerships, develop customized sales and marketing materials, collaborate with research teams for consumer insights
Seniority
Mid-Senior, hands-on manager