Vice President Marketing & Corp Communications
Core
Senior advisor shaping marketing strategy for MUFG Global Corporate & Investment Banking and Markets, translating business priorities into market insights, audience strategies, and integrated go-to-market plans.
Role type
Senior IC marketing strategist (VP level)
Builds
Annual and multi-year marketing strategies, value propositions, and integrated go-to-market plans for priority businesses and client segments
Domain
Financial services / Corporate Banking / Investment Banking
Required skills
B2B marketing strategy, executive presence, strategic consulting, storytelling, stakeholder management, market analysis, go-to-market planning, performance measurement
Preferred skills
Financial services experience, technology sector experience, consulting background
Technologies
Digital marketing platforms, content management systems, analytics tools, CRM systems
Responsibilities
Advise heads of lines of business and executive team on marketing priorities; Develop annual and multi-year strategies for priority businesses; Identify high-impact marketing opportunities using market and performance insights; Define differentiated value propositions and messaging; Build integrated go-to-market plans across channels; Present insight-led recommendations to influence senior decisions; Direct internal specialists and agencies to ensure execution aligns with strategy; Establish measurement frameworks and recommend optimization; Partner with Marketing Operations, Brand, Events, Communications, Compliance, and Legal to ensure compliance and consistency
Seniority
VP, hands-on IC with strategic advisory scope