Online Marketing Manager (m/w/d)
Core
Develop and execute SEO, SEA, and WordPress strategies to drive organic visibility, lead generation, and conversion for a moving and logistics company.
Role type
Online Marketing Manager (SEO/SEA/WordPress)
Builds
Organic search traffic, paid ad campaigns, and optimized WordPress websites
Domain
Logistics and moving services
Required skills
SEO strategy (Onpage/Offpage), Google Ads management, WordPress development, Google Analytics, Google Search Console, A/B testing, Conversion Rate Optimization, Content planning, Social media management, HTML/CSS basics
Preferred skills
Canva, Local SEO, Google Business Profile
Responsibilities
Conduct keyword research and competitive analysis, manage and optimize Google Ads campaigns, maintain and optimize WordPress websites, create and schedule content for online channels, analyze marketing KPIs and lead sources, perform A/B tests for ads and landing pages
Seniority
Mid-level, hands-on IC
