CRM Automation Specialist (m/w/d)
Core
Execute CRM campaigns technically, ensuring reliable delivery of automations, templates, and dynamic content across channels.
Role type
CRM Automation Specialist
Builds
Push, E-mail, and In-App campaigns with dynamic content
Domain
Digital Marketing / CRM
Required skills
Marketing automation platforms, HTML/CSS, Liquid templating, E-mail testing tools, DCO, segment logic, data structures, offer/loyalty logic, campaign asset management, QA
Preferred skills
Plexure, Braze, Creative automation tools
Technologies
Plexure, Braze, Litmus, Email on Acid
Responsibilities
Configure and maintain automation workflows in marketing platforms; Execute and manage multi-channel campaigns; Develop responsive e-mail and CRM templates; Manage and version content modules for dynamic content; Perform QA on campaigns and templates before sending.
Seniority
Mid-level (3-5 years experience)