Key Account Manager *in
Core
Strategic development of the Alnatura brand for national and international retail partners (grocery, drugstore, e-commerce) in the North Rhine-Westphalia and Hesse regions, focusing on assortment management, sales growth, and distribution expansion.
Role type
Regional Key Account Manager (FMCG)
Builds
Alnatura Bio products and marketing strategies for retail partners
Domain
Organic food retail / FMCG
Deliverable
product features
Required skills
Category management, assortment planning, sales and distribution growth strategies, market and competitive analysis, stakeholder relationship management, negotiation, business analysis (KPIs), initiative
Preferred skills
Experience in FMCG sales or category management, knowledge of the grocery retail industry
Technologies
N/A
Responsibilities
Steer assortment and category management to increase sales and distribution; Build and maintain relationships with key decision-makers; Conduct market, environment, and competitive analyses; Identify growth opportunities and present new products; Coordinate with sales, marketing, and training teams; Participate in industry events and trade fairs
Seniority
Mid-level (3-5 years experience)