CareerPlan

Google Ads Specialist (all genders)

Heidelberg, Neckar, BADEN_WUERTTEMBERGFull-time2026-09-29 → 2026-11-11
Hybrid

Core

Managing end-to-end Google Ads campaigns (Search, Performance Max, Shopping, Display, YouTube) and Microsoft Ads for diverse clients.

Role type

Performance Marketing Specialist (Google Ads)

Builds

Paid media campaigns and tracking infrastructure for client websites

Domain

Digital Marketing / Performance Advertising

Required skills

Google Ads campaign management, Keyword research, Feed management, Microsoft Ads, GTM, GA4, Conversion tracking, Analytical thinking

Preferred skills

Google Ads certifications, Negotiation skills

Technologies

Google Ads, Performance Max, Shopping, Display, YouTube, Microsoft Ads, GTM, GA4

Responsibilities

Setup, structure, bidding, and optimization of Google Ads campaigns; Keyword and feed management; Direct client communication and reporting; Implementing tracking solutions

Seniority

Mid-level, hands-on IC