Performance Marketing Manager/-in (m/w/d)
Core
Responsible for paid-media strategy and scalable customer acquisition across search, social, and display channels.
Role type
Performance Marketing Manager
Builds
Paid media campaigns (SEA, Display, Social, Native) and SEO/GEO initiatives for a neo-private bank
Domain
Fintech / Private Banking
Required skills
Paid media strategy, Google Ads, Microsoft Ads, Meta Ads, GA4, SEO, GEO, data analysis, attribution modeling, KPI management (CAC, CPA, ROAS), AI tools for marketing
Preferred skills
Full-funnel thinking, agency management, budget control, cross-functional collaboration
Technologies
Google Ads, Microsoft Ads, Meta Ads, TikTok Ads, LinkedIn Ads, GA4, SEO tools, GEO tools
Responsibilities
Design and optimize paid media campaigns across multiple channels, manage SEO and GEO strategies, analyze performance data to drive growth, collaborate with content and web teams, oversee external agency relationships
Seniority
Mid-Senior, hands-on IC