Senior Consultant Digital Marketing & Media (all genders)
Core
Senior Consultant advising major brands on planning, steering, and developing digital communication activities by connecting data, technology, and strategy to create sustainable solutions.
Role type
Senior IC digital marketing & media consultant
Builds
Data-driven strategies and optimized cross-channel campaigns for client brands
Domain
Digital marketing, media planning, AdTech, and analytics
Required skills
Digital media consulting, Mediaplaning, Digital marketing, AdTech, Tracking, Measurement, Data analysis, Reporting, Cross-channel campaign management, Customer journey strategy
Preferred skills
Strategic thinking, Process improvement, Automation, Team leadership
Technologies
Programmatic, Social, Search, Video, AdTech platforms
Responsibilities
Develop and implement digital media and communication strategies along the customer journey; Plan, steer, and optimize cross-channel campaigns with a focus on performance and efficiency; Analyze campaign, target group, and market data to derive strategic recommendations; Independently manage complex client projects and provide consulting on tracking, measurement, and AdTech topics; Actively shape processes and innovative solutions.
Seniority
Senior, hands-on IC