Digital Marketing Analyst (m/w/d)
Core
Create deep analysis concepts (e.g., Customer Journey Analyses), define success metrics, analyze user behavior, and derive optimization potentials for clients using modern analytics and AI tools.
Role type
Digital Marketing Analyst
Builds
Digital marketing strategies, analytics reports, and A/B tests for client projects
Domain
Digital Marketing / E-commerce
Deliverable
dashboards & analysis
Required skills
Data analysis, Online/Digital Marketing, SEO/SEA, Web analytics, A/B testing, Email marketing, Social media marketing, Product data marketing, Affiliate marketing, Content marketing, Conversion optimization, Display campaigns
Preferred skills
eCommerce trends knowledge, Modern analytics and AI tools
Technologies
Analytics tools, AI tools, Digital marketing tools
