CareerPlan

Head of Marketing (m/w/d)

Nittenau, BAYERNRemoteFull-time2026-08-26 → 2026-11-12
Hybrid

Core

Driving an innovative brand strategy and digital marketing execution to expand market reach and engage target audiences for forestry machinery.

Role type

Head of Marketing (Leadership)

Builds

Digital marketing campaigns, brand presence, and customer experiences for forestry technology products.

Domain

Forestry machinery / B2B & B2C marketing

Deliverable

product features

Required skills

Brand strategy, digital marketing, campaign management, team leadership, creative software proficiency, B2B/B2C marketing

Preferred skills

Vision for modern marketing strategies, market growth alignment

Technologies

Creative Cloud, digital marketing tools

Responsibilities

Develop and execute brand strategy, manage digital presence and customer experience, lead marketing campaigns and partnerships, build and motivate the marketing team.