Field Manager, Retail Sales & Execution
Core
Lead a team of ~10 sales specialists to drive sales growth and strengthen in-store performance across a retail territory, focusing on merchandising, product availability, and promotional execution.
Role type
Senior Field Manager (Retail Sales & Execution)
Builds
In-store sales performance, brand visibility, and distributor service levels
Domain
Consumer Packaged Goods (CPG), Retail, Grocery
Required skills
Team leadership and coaching, Retail execution and merchandising, Distribution and shelf growth management, Data analysis and KPI tracking, Relationship management with distributors and store personnel, Mobile field tools proficiency
Preferred skills
Experience in Direct-Store-Delivery (DSD), Beverage or Dairy industry background, Ability to lift and assemble displays
Technologies
Mobile field tools, Microsoft Excel, Microsoft Word, Microsoft PowerPoint
Responsibilities
Lead, coach, and develop a team of field sales specialists to achieve performance targets; Ensure consistent execution of merchandising standards, product placement, and promotional activities; Drive distribution expansion, space gains, and planogram compliance; Monitor distributor service levels and resolve execution gaps; Use data dashboards to track KPIs and develop action plans; Maintain compliant route coverage and document field visits.
Seniority
Senior, hands-on IC
