Marketing Lead
Core
You are the PM of marketing, owning strategy, key partnerships, and press to align marketing with product, business, and technical teams for Asimov, an open-source humanoid robot platform.
Role type
Generalist Marketing Lead (Product Marketing & Strategy)
Builds
Marketing strategy, partnerships, press relations, and the overall marketing function for a physical AI robotics company
Domain
Robotics, Hardware, AI, Deep Tech
Deliverable
product features
Required skills
Marketing strategy, partnership development, media relations, product positioning, roadmap planning, launch execution, team building, technical fluency, storytelling
Preferred skills
Deep tech/hardware/robotics/AI background, existing press/partnership network, experience building marketing from zero
Technologies
None stated
Responsibilities
Own overall marketing strategy and translate company roadmap into a story; Drive key partnerships to expand reach and credibility; Own press and media relations; Align marketing with product, business, and engineering; Set positioning and messaging for Asimov; Build and prioritize the marketing roadmap; Plan and run launches; Measure performance and iterate; Shape and grow the marketing team