Head of Customer Engagement Platforms
Core
Lead the strategy, roadmap, and delivery of customer engagement technology platforms (Salesforce CRM, marketing tech, AI) to improve the resident journey from enquiry to ongoing engagement.
Role type
Head of Customer Engagement Platforms (Strategic IC)
Builds
Salesforce ecosystem (Sales Cloud, Service Cloud, Experience Cloud), marketing technologies, website integrations, and AI capabilities
Domain
Aged care / Healthcare
Deliverable
production ML models | product features
Required skills
Salesforce architecture, Salesforce DevOps & SDLC, team leadership, solution design, change management, AI/automation strategy, integration platform experience
Preferred skills
Salesforce certifications, Experience Cloud expertise, Salesforce Einstein/AI experience, Boomi integration experience
Technologies
Salesforce, Boomi, AI/ML tools
Responsibilities
Lead and mentor a high-performing Salesforce team; Define and enforce DevOps practices (CI/CD, automated testing); Own the roadmap for Salesforce and customer engagement platforms; Ensure architecture aligns with enterprise security and data governance; Drive business outcomes for occupancy growth and resident experience; Implement AI and automation opportunities for customer engagement
Seniority
Senior, hands-on IC with strategic leadership