Vice President - General Manager, Canada
Core
Lead the strategic and operational direction of the LEGO Group's Canadian business, driving sustainable growth and digital transformation.
Role type
Vice President - General Manager, Canada
Builds
LEGO brand business operations in Canada, including B2B efforts, national marketing, and eCommerce expansion.
Domain
Consumer Products / Toys / Retail
Deliverable
production ML models | product features | dashboards & analysis | research | client delivery | infrastructure | physical/clinical work
Required skills
P&L ownership, commercial strategy, sales leadership, global business management, team leadership (40+ people), stakeholder management, digital transformation, innovation management
Preferred skills
Experience in consumer products, lifestyle, FMCG, fashion, or e-commerce
Technologies
eCommerce platforms, digital marketing tools
Responsibilities
Establish strategic direction and sales/marketing plans, meet financial targets (sales, costs, profits), cultivate relationships with external partners, lead digitalization of consumer journey, manage operational aspects, advance people and culture agenda, lead a team of ~40 colleagues
Seniority
Executive, strategic leadership