国际化新业务用户增长策略产品(J99783)
Core
Designing ad campaigns and growth strategies for AI tool products to drive user acquisition, conversion, and long-term value.
Role type
Senior Growth Product Manager (Performance Marketing)
Builds
AI tool products (SaaS, AIGC, efficiency tools) for global markets
Domain
AI Technology / Performance Marketing / Global Expansion
Required skills
Performance marketing strategy, Creative brief management, A/B testing, Data analysis, Localization compliance, Media platform expertise (Facebook, Google, TikTok), SQL/Python, English fluency
Preferred skills
AIGC tool usage (Midjourney, Runway, HeyGen), 0-to-1 product launch experience, High budget management ($100k+/month)
Technologies
Google Analytics (GA4), AppsFlyer, Branch, Excel, Google Sheets, SQL, Python, Midjourney, Runway, HeyGen
Responsibilities
Design ad campaigns for AI tools focusing on LTV and ROI; Explore and test emerging ad channels; Translate complex AI features into compelling ad creatives; Manage creative lifecycle and A/B testing; Build data monitoring systems; Optimize bidding strategies based on LTV and retention data; Ensure compliance with local market regulations and platform policies.
Seniority
Senior, hands-on IC