Product Marketing Lead - ICX
Core
Define and drive the portfolio-level narrative, messaging architecture, and integrated go-to-market story for Siemens' agentic enterprise system, Intelligence Center X.
Role type
Senior Product Marketing Lead (Portfolio/Platform)
Builds
Intelligence Center X platform (Enterprise Knowledge Graph, AI/ML, agentic application development, orchestration, governance)
Domain
Enterprise AI, Knowledge Graphs, Agentic Workflows, Industrial Software
Deliverable
production ML models
Required skills
Portfolio marketing strategy, Messaging architecture, Go-to-market alignment, Executive stakeholder influence, Technical storytelling, Market positioning
Preferred skills
Enterprise software marketing, AI/Data platform experience, Matrixed organization leadership
Technologies
Mendix, Graph Studio, AI Studio, Domain Ontologies
Responsibilities
Develop portfolio narrative and 'better together' stories; Create scalable messaging frameworks; Partner with product teams on GTM strategies; Influence cross-functional alignment; Provide strategic guidance on positioning.
Seniority
Senior, hands-on IC with strategic leadership