国际化商业化产品经理（J98667）
Core
Planning and building DSP advertising platform products including ad delivery, traffic strategies, growth strategies, and industry solutions to enhance commercialization capabilities and client ad performance.
Role type
Product Manager (DSP Advertising Platform)
Builds
Ad delivery platform, traffic and growth strategies, industry-specific commercialization solutions
Domain
Digital Advertising / Programmatic Advertising
Deliverable
product features
Required skills
DSP platform experience, RTB and programmatic advertising knowledge, ad delivery chain expertise, traffic strategy formulation, growth strategy execution, industry solution design, performance metric analysis (ROI, ROAS)
Preferred skills
Experience building mature ad platforms, background in game/e-commerce/utility/IAA industry verticals
Technologies
DSP, RTB, Programmatic Advertising
