活动产品经理（J103490）
Core
Design and execute end-user activity campaigns to drive business goals, user engagement, and consumption depth.
Role type
Senior Consumer Activity Product Manager
Builds
End-user activity products and reward systems
Domain
Consumer Internet / User Engagement
Deliverable
product features
Required skills
Activity planning, Data-driven decision making, ROI optimization, A/B testing, User segmentation, Cross-functional collaboration
Preferred skills
Large-scale campaign leadership, Industry trend analysis, Rapid response to hot topics
Responsibilities
Design activity mechanics and reward systems, Establish activity evaluation metrics, Analyze data to iterate campaign performance, Monitor competitor activities and industry trends
Seniority
Senior, hands-on IC
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