Portfolio Product Marketing Lead
Core
Define and scale global audience marketing strategy for OpenAI's SMB B2B solutions (ChatGPT Business) to drive adoption and growth among small and medium-sized businesses.
Role type
Senior IC portfolio product marketing lead (SMB)
Builds
Content, customer stories, thought leadership, events, and integrated programs for ChatGPT Business subscriptions and seat expansion
Domain
B2B SaaS / AI / SMB
Deliverable
product features
Required skills
B2B marketing leadership, SMB buying journey expertise, narrative development, content strategy, go-to-market program design, team leadership, analytical measurement
Preferred skills
Experience in AI/tech companies, building new functions in ambiguous environments
Technologies
None stated
Responsibilities
Own SMB audience strategy and positioning; Lead thought leadership and content strategy; Develop go-to-market programs for priority industries; Partner on integrated campaigns and lifecycle marketing; Partner with Product to turn roadmap innovations into launches; Build and lead a high-performing team
Seniority
Senior, hands-on IC