Social Specialist
Core
Launch, monitor, and optimize paid social media campaigns for iconic beverage brands, translating data into insights to drive performance.
Role type
Paid Social Media Specialist
Builds
Paid social campaigns across Meta, TikTok, Pinterest, and Snap for brands like Carlton Draught, Solo, Schweppes, and Vodka Cruiser
Domain
FMCG / Beverage Industry / Digital Marketing
Deliverable
product features
Required skills
Paid social media campaign management, Meta Business Manager, TikTok Ads Manager, campaign pacing tracking, data analysis, platform trend monitoring
Preferred skills
FMCG or large brand experience
Technologies
Meta Business Manager, TikTok Ads Manager, Pinterest Ads, Snap Ads
Responsibilities
Launch and optimize paid campaigns across multiple platforms, collaborate with creatives on asset readiness, track campaign pacing and performance, translate data into strategic recommendations, monitor platform updates and trends, ensure cross-functional delivery alignment