Marketing Manager
Core
Own a high-performance brand, drive demand, grow the community, and deliver commercial results through events, influencers, campaigns, strategy, and digital execution.
Role type
Senior generalist marketing manager (brand & growth)
Builds
Brand presence, demand generation, community, and a merchandise eCommerce platform
Domain
Performance sports / automotive / hardware / retail
Deliverable
product features
Required skills
Brand strategy, Go-To-Market planning, digital and social campaign execution, event management, influencer and community management, eCommerce platform rollout, cross-functional leadership
Preferred skills
Experience in FMCG, retail, hardware, automotive, or performance sports
Technologies
Shopify
Responsibilities
Lead brand strategy and positioning, drive campaigns across digital, social, and trade channels, own Go-To-Market for product launches, elevate brand presence at events, build and engage influencer and enthusiast communities, lead eCommerce / Shopify rollout for merchandise
Seniority
Senior, hands-on IC