Marketing Manager - Rare Disease Portfolio
Core
Lead strategic and operational marketing for a growing rare disease portfolio spanning rare neurology, rare tumours, and rare bone and endocrine disorders to improve outcomes for patients.
Role type
Senior Marketing Manager (Rare Disease Portfolio)
Builds
Integrated disease plans, long-term portfolio strategies, and commercial readiness for future launches across multiple brands and lifecycle stages.
Domain
Biopharmaceuticals / Rare Diseases
Required skills
Pharmaceutical marketing fundamentals, segmentation, positioning, brand planning, campaign optimisation, cross-functional leadership, omnichannel strategy, CRM, customer journey mapping, data analytics, project leadership, stakeholder influence.
Preferred skills
Rare disease or adjacent specialty experience (oncology, neuroscience, endocrinology), coaching/developing marketing colleagues, practical experience with approved AI tools and marketing automation.
Technologies
CRM, AI-enabled approaches, digital marketing tools
Responsibilities
Lead integrated disease plans and long-term portfolio strategies; drive commercial readiness for future launches; own end-to-end marketing execution including campaigns and budgets; design connected omnichannel experiences; partner with Medical Affairs, Market Access, and global teams; mentor and guide marketing colleagues.
Seniority
Senior, hands-on IC with leadership responsibilities