Founding Marketer
On-siteNo visa sponsorship
Core
Build the marketing function for a B2B legal tech company, establishing communication with German mid-market businesses and legal teams.
Role type
Founding Marketer (B2B SaaS)
Builds
Brand, content, events, and paid campaigns for a legal tech product
Domain
Legal technology / Contract intelligence / Legal AI
Deliverable
product features
Required skills
B2B marketing strategy, content creation, event planning, paid social media management, performance analytics
Preferred skills
Experience in startup environments, knowledge of legal tech or legal AI
Technologies
LinkedIn, social media platforms, paid advertising channels
Responsibilities
Develop positioning and messaging, shape visual presence across channels, create content and PR materials, plan and execute events, run paid campaigns, measure marketing performance
Seniority
Early-stage hire, hands-on IC