Growth Marketer, Nino
Core
Drive customer acquisition and scale an AI-powered financial planning platform by owning the growth funnel from discovery to qualified consultations.
Role type
Growth Marketer
Builds
Acquisition funnel, landing pages, calculators, comparison pages, and conversion experiences
Domain
Financial Technology (FinTech) / AI
Required skills
Growth marketing, Performance marketing, Website development, Paid search (Google Ads), SEO, AEO, AI-powered search optimization, Analytical capabilities, First-principles thinking
Preferred skills
Regulated industry experience (financial services, tax, insurance, healthcare)
Technologies
Google Ads, AI coding tools, ChatGPT, Perplexity
Responsibilities
Own end-to-end acquisition funnel, Manage and optimize website/landing pages, Lead paid acquisition initiatives, Strengthen organic and AI-driven search visibility, Oversee external agencies, Develop acquisition partnerships with crypto platform, Improve conversion rates from booked appointments, Establish attribution and reporting systems
Seniority
Mid-level (3+ years experience)