Brand Manager - SodaStream
Core
Drive brand growth and category strategy for SodaStream products in Australia, translating consumer insights into innovation and go-to-market execution.
Role type
Brand Manager (FMCG)
Builds
SodaStream product categories and brand experiences across omnichannel retail
Domain
FMCG / Consumer Packaged Goods / Sparkling Water
Deliverable
product features
Required skills
Category strategy, go-to-market execution, commercial analysis (pricing/margins), cross-functional collaboration, project management, data interpretation
Preferred skills
eCommerce management, innovation/NPD processes, trade marketing, experiential event planning
Technologies
Workfront, GS1, Netsuite, Microsoft Office
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