Affiliate Marketing (Social PR)
Core
Build a creator-led affiliate model by identifying, recruiting, and managing regional content creators and micro-influencers to drive new user acquisition on a performance basis.
Role type
Affiliate Marketing Specialist (Social PR)
Builds
Creator-led user acquisition campaigns
Domain
Digital Marketing / Social Media / Influencer Marketing
Deliverable
client delivery
Required skills
Creator identification and shortlisting, Multi-channel outreach (email, WhatsApp, DM, calls), Campaign coordination and tracking, Data management in spreadsheets, Performance analysis (views, clicks, installs, CPA), Regional content and culture understanding
Preferred skills
Existing creator network, Independent research capabilities
Technologies
Excel, Google Sheets, WhatsApp, Instagram
Responsibilities
Research creators across social platforms and build targeted lists by language, city, and category; Reach out to creators via email, WhatsApp, Instagram DM, and calls; Coordinate briefs, timelines, and tracking links; Track daily performance metrics and generate reports; Recommend creators based on business impact; Share weekly updates on outreach and results.