Senior Integrated Campaigns Manager
Core
Define and execute Harvey's global integrated campaign strategy to build awareness, engagement, and revenue for enterprise legal and professional services clients.
Role type
Senior Integrated Campaigns Manager (B2B Marketing)
Builds
Global marketing campaigns, positioning, and market-facing programs for Harvey's AI platform
Domain
Enterprise Legal Tech / AI / Professional Services
Required skills
B2B marketing strategy, integrated campaign management, demand generation, positioning and messaging, cross-functional influence, AI fluency, commercial acumen
Preferred skills
Enterprise software experience, high-growth SaaS background, AI-native workflow integration
Technologies
AI tools for audience research, modeling, creative development, experimentation, personalization, localization, and performance analysis
Responsibilities
Set global integrated campaign strategy and architecture; Develop evidence-based positioning and narratives; Partner with Product and Sales on growth initiatives; Orchestrate multi-channel campaigns (digital, social, events, AR); Track campaign metrics and optimize performance; Build an AI-native campaign engine
Seniority
Senior, hands-on IC
