Product Marketing Manager, Defense
Core
Drive marketing strategy, product positioning, and sales enablement for Applied Intuition's AI-driven physical intelligence solutions within the global defense industry.
Role type
Product Marketing Manager (Defense)
Builds
Defense marketing programs, product launch campaigns, and sales enablement materials for program offices and senior defense decision-makers.
Domain
Defense industry / Physical AI / Autonomous systems
Deliverable
product features
Required skills
Product marketing strategy, defense industry knowledge, product positioning and messaging, project management, brand strategy, content development, stakeholder communication
Preferred skills
Experience translating complex technical capabilities into clear narratives, creative judgment, execution in fast-paced environments
Technologies
AI-driven platforms, autonomous systems
Responsibilities
Lead and execute defense marketing strategy combining market insights with product knowledge; Drive product launch marketing defining positioning, naming, and messaging; Set defense marketing KPIs, define marketing calendar, and manage quarterly budgets; Brief, guide, and review content developed by editorial and creative teams; Stay current on defense market trends, customer priorities, and competitor activity
Seniority
Mid-Senior, hands-on IC