GTM Engineer
Core
Building the outbound engine and go-to-market infrastructure to identify, prioritize, and engage Canadian SMBs for a digital banking platform.
Role type
GTM Engineer (RevOps/Infrastructure)
Builds
Outbound sales engine, data enrichment pipelines, and automated outreach workflows for BDR teams.
Domain
B2B Fintech / Canadian SMB Banking
Deliverable
production ML models | product features
Required skills
HubSpot administration, custom data pipeline construction, web scraping, data enrichment, API integration, signal-based intent detection, AI/LLM workflow implementation, system design, commercial acumen.
Preferred skills
Early-stage startup GTM/RevOps experience, knowledge of Canadian business data sources, SMB/fintech sales experience, production AI agent development.
Responsibilities
Build email sequences and personalization workflows in HubSpot; identify unconventional data sources and build enrichment pipelines; design signal-based engines for buying intent detection; manage HubSpot object models, lifecycle, and reporting; integrate AI to optimize rep efficiency.
Seniority
Individual Contributor, hands-on builder
