Marketing Manager
Core
End-to-end product marketing and launch execution for a B2B SaaS Order-to-Cash platform, translating product releases into messaging and enablement for customers and sales teams.
Role type
Senior Product Marketing Manager (Generalist)
Builds
Product pages, feature copy, sales enablement materials, campaign assets, and launch communications for an Order-to-Cash platform.
Domain
B2B SaaS / Fintech / Payments
Deliverable
product features
Required skills
Product marketing, B2B SaaS marketing, content creation, digital marketing, campaign management, design (Figma), CRM/automation (HubSpot), organic growth, analytics (GA4, Search Console), stakeholder coordination
Preferred skills
Fintech/Payments experience, AI workflow integration
Technologies
Figma, HubSpot, GA4, Search Console
Responsibilities
Translate product releases into clear messaging and sales enablement materials; manage the marketing calendar and coordinate cross-functional launches; produce content and design marketing assets; plan and execute demand-generation campaigns; manage website structure and landing pages; report on campaign performance and organic growth initiatives.
Seniority
Senior, hands-on IC