Assistant Brand Manager
Core
Support the development and execution of brand, innovation, and shopper marketing strategies to drive sales growth, market share, and profitability across Australia and New Zealand.
Role type
Assistant Brand Manager
Builds
Brand campaigns, product launches, and retail activations
Domain
Beauty / Consumer Goods
Deliverable
product features
Required skills
Brand planning, shopper marketing, new product launch coordination, integrated marketing execution, budget management, ROI analysis, market performance analysis, project management
Preferred skills
Experience with SAP, Circana/IRI, retail category management
Technologies
Microsoft Office, SAP, Circana/IRI
Responsibilities
Support annual brand plans and marketing initiatives; Coordinate end-to-end new product launches; Execute integrated marketing across digital, social, and retail channels; Develop shopper marketing and retailer activation programs; Manage marketing budgets and forecasts; Analyze brand and market performance; Partner with Sales, Commercial, and global teams
Seniority
Mid-level, hands-on IC