Growth Marketer, T:0
Core
Building the entire growth infrastructure (paid acquisition, measurement, lifecycle, SEO) from scratch for a new product team to drive user acquisition and engagement.
Role type
Growth Marketer (0-to-1 builder)
Builds
Paid acquisition campaigns, measurement spine (pixels/UTM/attribution), landing pages, lifecycle email programs, organic social/SEO.
Domain
Fintech / Global Payments / Autonomous Accounting Infrastructure
Deliverable
production ML models | product features | dashboards & analysis | client delivery | infrastructure
Required skills
Paid media management, attribution modeling, conversion rate optimization, email marketing automation, technical SEO, agency management, data analysis
Preferred skills
Marketing to founders/early-stage startups, building lifecycle programs from zero, aggressive AI tool usage
Technologies
Webflow, Hubspot, Tag Managers, Analytics tools, Ad platforms
Responsibilities
Manage agency relationships and budget pacing; build measurement spine (pixels, UTM, event tracking); ship landing pages and run CRO experiments; design and run lifecycle onboarding/nurture programs; grow owned distribution lists; own technical SEO and organic social publishing; report on performance metrics.
Seniority
Mid-level, hands-on IC