Growth Marketing Manager
Core
Own content creation, design, and demand generation channels to execute marketing strategy for a commercial insurance API platform.
Role type
Growth Marketing Manager (Content & Demand Generation)
Builds
Content assets, paid ad campaigns, events, and educational programs for B2B insurance clients.
Domain
Insurtech / Commercial Insurance
Deliverable
product features
Required skills
B2B marketing, content writing, graphic design, SEO, paid media (LinkedIn/Google Ads), project management, data analysis, AI workflow integration
Preferred skills
Insurance/insurtech background, product marketing, HubSpot
Technologies
LinkedIn Ads, Google Ads, HubSpot, AI tools
Responsibilities
Write content (blogs, ads, emails), design marketing materials, manage SEO and paid campaigns, run webinars and events, interview customers for case studies, build AI workflows
Seniority
Mid-level, hands-on IC