Manager, SEO Marketing
Core
Drive organic growth of Airwallex's web presence across EMEA through technical SEO, content optimization, and international expansion.
Role type
Manager, SEO Marketing
Builds
Organic traffic and search visibility for a global fintech platform
Domain
Fintech / Global Payments
Deliverable
production ML models | product features | dashboards & analysis | research | client delivery | infrastructure | physical/clinical work
Required skills
International SEO, Technical SEO, B2B marketing strategy, Keyword research, Content gap analysis, E-E-A-T optimization for YMYL, Data analysis, SEO tool proficiency
Preferred skills
CMS platform management, HTML/CSS, AEO/GEO tactics, Content marketing, Link building
Technologies
Google Analytics, Google Search Console, Ahrefs, Screaming Frog, SEMrush, Contentful, WordPress
Responsibilities
Support organic growth targets via branded and non-branded keyword acquisition; Evangelize SEO best practices and influence website changes; Liaise with engineers to execute technical SEO recommendations; Provide hands-on SEO recommendations and implement changes within CMS; Lead content optimization and E-E-A-T strategies; Drive international SEO initiatives; Analyze and report on SEO performance; Stay ahead of AI and search trends; Contribute to cross-functional training.
Seniority
Manager, hands-on IC